
Once users have opted in, Verada can segment audiences based on their behavior and use those segments to create targeted messaging strategies.
Signals such as previous onsite interactions, engagement, and cart activity can help businesses identify relevant audiences and determine which communications are appropriate for each group. Workflows can then trigger email, web push, or SMS messages based on defined rules and conditions.

Keep customers engaged after they leave your site with targeted email, SMS, and web push communications.
Use behavioral insights to support messages such as abandoned cart reminders, follow-ups, promotions, and other relevant communications - helping bring interested users back to the website and giving them another opportunity to convert..

Knowing what to send is only part of the equation. Timing can matter just as much.
Verada AI analyzes historical web push performance data to recommend optimal times to send notifications. Recommendations include a confidence score, helping teams understand how strong the recommendation is before putting it into action.
This gives businesses a data-informed way to determine when their web push audience is most likely to engage - helping make re-engagement more timely and relevant.
WPN
Send timely notifications to opted-in subscribers, including promotions, reminders, updates, and abandoned cart messages - even when they are no longer browsing your website.
Enrich email communications through your existing email service provider with previous onsite behavioral data, helping make communications more relevant to each audience..
SMS
Create targeted SMS campaigns for subscribed users, with segmentation, scheduling, and triggered messaging available through Verada's messaging capabilities.
Verada connects onsite targeting with offsite messaging to help businesses turn more visitors into known users, use behavioral insights to create relevant audiences, and re-engage customers across the channels they have chosen.
